Media imperialism PowerPoint Presentation Example | Topics and Well Written Essays - 750 words

Media imperialism - PowerPoint Presentation Example Media imperialism and cultural imperialism pose great negative effects not only to the local media but also the consumers of the content. The local media stand to lose since they may be swallowed or taken over by large media corporations. According to (Desai and Agrawa 2009, p. 19) cultural –media imperialism theories had predicted that the importation of television channels would lead to demise of local cultures and cultural industries without considering complex patterns of television production, distribution and consumption. Generally, a perception of cultural consequence of the control of various media products is based on a view that mass media as primarily manipulative agents capable of having direct, unmediated effects on the audience behavior and world view (Tomlinson 2002). He asserts that there are also good reasons for cultural-media imperialism especially for the Marxists in understanding domination of the media. The consumers tend to be influenced by the cultures of the dominant media. Such culture influence may be a threat to the National security of a Nation especially where the culture of terrorism is inculcated in the minds of the local consumers. In addition to this effect, the contents of the dominant media can also be biased. The media content may not capture the more pressing issues of the home country instead focus on the world news. In most cases world news coverage may not be of importance to the consumers of the home country. Such a state is dangerous to a state.

Barclays Retail Banking in India Essay Example | Topics and Well Written Essays - 2000 words

Barclays Retail Banking in India - Essay Example Analysis of Environment 5 1.1. PEST Analysis 5 8 1.2. Industry Life Cycle 8 2.0. Competitive stance of Barclays in India 9 2.1. Porter’s Five Forces 9 Section 2 13 2.1. Scale and Scope 13 2.2. Analysis of Strategy 14 2.3. Evaluation of Sustainability 15 References 17 Bibliography 21 Introduction After realising the potential of the emerging markets, many internationally operating business institutions have shifted their focus from developed economies to developing economies, such as China, Russia, and India (Raman, 2009). Following the trend, Barclays Bank Plc, which is by its origin an England-based financial institution, decided to expand its business in India in the year 2006. Conversely, the organisation had already entered the market almost 30 years before the commencement of retail banking in the economy (Barclays, 2011). The paper focuses on the business environment of Barclays Bank Plc in India and services rendered by the company in the economy. With this concern, the paper discusses the macro-economic factors existing in the Indian Banking Sector through PEST analysis. It also intends to identify the strategic alliances adopted by the company with the assistance of Porter’s Six Forces analysis and evaluate its appropriateness in overcoming the challenges existing in the economy. With the objective to analyse appropriateness of the strategies adopted by the company, the discussion of the paper presents a comprehensive outlook of the current status of the industry in the economic region. It also represents the various facts regarding the strategic behaviour of the company. Section 1 1.0. Analysis of Environment 1.1. PEST Analysis Political Factors The Indian political system has a great influence on the commercial sector of the economy. The current scenario of the political environment in India possesses few advantages and disadvantages which in turn can affect the banking sector to a large extent. For instance, the economy possesses a wel l-structured regulatory framework to control commercial banking and on the contrary a high inflationary rate which is most likely to have an effect on the growth of the banking industry (The Times of India, 2010). Moreover, in the current fiscal year the government of India have subscribed to recapitalise the public sector banks in order to assist them in achieving a target of 15% in terms of outstanding loans (Scribd, 2011). One major reason which can be identified in this context is the growing concern of the political leaders in the economy to improve the financial market trends with an objective of stimulated economic growth. This reformation will certainly make the competition fiercer in the market and thus affect the operations of Barclays in India. Economical Factors The GDP rate of the economy is recorded to continuously increase and currently figures around 5.75% (as was recorded in March 17th 2011). According to the economists, the economic growth rate shall persist to inc rease in the next few years (Ganesh, 2011). The interest rate of the economy is forecasted to continue on a high percentage (i.e. 5.75%). However, the inflationary rates of the economy are also recorded at an increase with 9.30%. Interest Rates of the economy currently figures to 5.75% and thus reflects a challenging business environment (Ganesh, 2011; Trading Economics, 2011). The economic situation of